Ghost Tree Sales is a sales broker representing natural and specialty brands in California and Canada employing a unique focused approach to building brands to category leaders.

Natural & Specialty

Consumer Goods Broker

Ghost Tree Sales is a dynamic natural & specialty product sales agency that develops new and emerging brands in the Western US & Canada. We keep a small portfolio of brands that we often drive to category leadership in the rapidly evolving retail, foodservice & online channels.

Canada is changing the way it thinks about trade. For CPG brands outside the United States, that change could create one of the most compelling market-entry opportunities in years.

For decades, the United States and Canada have enjoyed one of the world's most integrated and valuable trading relationships. That relationship created enormous opportunities for American CPG brands to enter Canada, and for Canadian retailers to source products from the United States.

But the environment has changed.

The relationship between the two countries has entered a period of significant political and economic uncertainty. In August 2026, Canada announced new retaliatory tariffs on approximately C$27.6 billion of U.S. imports, with tariffs of 15%, 25% and 50% on affected products. The announcement alone is unprecedented.

At the same time, Canada is explicitly pursuing a more resilient and diversified economy and food system.

And that creates an important question for CPG brands around the world:

Could Canada become your next major growth market?

Ghost Tree Sales has been launching new brands in Canada for decades. We routinely drive brands to category leaders. We can help.

Execution is the strategy.

We make brands…SELL.

A plan is something from which we deviate.

In the rapidly evolving world of consumer-packaged goods (CPG), few challenges are as daunting—or as critical—as breaking into retail distribution. For new and emerging brands, every dollar and every hour of effort counts. That’s why Ghost Tree Sales applies the timeless military principle of Economy of Force to its brokerage model: using the minimum necessary resources to achieve the maximum sales power in pursuit of the primary mission—getting brands on the shelf efficiently and effectively.

We make…CATEGORY LEADERS.

Ghost Tree Sales represents Dely Waffles in Canada.  Dely Waffles manufactures private label waffles for Canadian retailers and foodservice distributors and foodservice operators.
Cookie+ Protein is a leading protein snack, protein cookie and functional snack brand in Canada selling at Circle K, Parkland, Petro Canada and Federated Coop.

If your passion is greater than your fear…you’re ready for GHOST TREE SALES.